Did you know that over 75% of online content creators struggle with accurately classifying their business for tax purposes?
I remember my first year as a creator (over 15 years ago), staring blankly at my Schedule C, wondering if I was a ‘web portal’ or a ‘digital artist’—talk about a tax-induced panic!
You’re busy crafting killer content, building your empire, and connecting with your tribe. But then… taxes.
That dreaded word, and that tiny, yet terrifying box asking for your business code. Specifically, the right NAICS code for content creators.
Don’t worry, you’re not alone, and we’re here to break it down.
What’s a NAICS Code and Why Do Content Creators Need One?
NAICS stands for North American Industry Classification System. It’s basically a six-digit code that tells the IRS what industry your business is in. When you’re filling out your Schedule C (sole props), 1065 (partnerships), or 1120S (S corps), you’ll need to plug in your business code for content creators.
The FORMER Top Pick: 519130 – Internet Publishing and Broadcasting and Web Search Portals
For most digital creators, this was the golden ticket. Why?
- Broad Coverage: It covers a wide range of online content, including blogs, podcasts, videos, and more.
- Digital Focus: It reflects the online nature of our work.
- Simple and Accurate: It’s often the most direct match for how we make money.
If you’re primarily distributing your content online, 519130 WAS likely your best bet for your business code for content creators.
The problem is that this code was discontinued in 2022.
Other Possible NAICS Codes for Content Creators, Influencers, and Freelancers
While 519130 was the most common, here are a few other options depending on your specific niche:
- 516210 – Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers: Some say this is the predecessor to 519130. But I’m not a fan of using this one.
- 512110 – Motion Picture and Video Production: If your focus is high-quality video production, like short films or documentaries. If you’re content is primarily Youtube and involves heavy production cost.
- 711510 – Independent Artists, Writers, and Performers: For freelance creators, writers, and performers. This is my favorite if you truly don’t know where you fall.
- 541890 – Other Services Related to Advertising: If most of your income is from creating ads for other businesses. Maybe you’re exclusively a user-generated content (UGC) creator? This one is probably best.
How to Find Your Business Code for Content Creators on Tax Forms:
- Schedule C (Form 1040): Look for Part I, line B.
- Form 1065: It’s in the general information section on the first page.
- Form 1120S: Also in the general information section on the first page.
Tips for Choosing the Right Business Code for Content Creators:
- Focus on Your Primary Activity: What generates the most revenue?
- Be Accurate: The IRS wants a clear picture of your business.
- Consistency is Key: Use the same code across all your tax forms.
Beyond the Business Code: Tax Tips for Content Creators
- Track Expenses: Deductions are your friends!
- Home Office Deduction: If you work from home, claim it!
- Estimated Taxes: Don’t get surprised by quarterly payments.
- Consult a Pro: When in doubt, talk to a tax advisor.
Conclusion:
Finding the right NAICA code for content creators doesn’t have to be a headache. For most, 711510 is the perfect fit. Remember to accurately represent your business activities, and keep those receipts handy!
Need More Than Just a Code?
You’ve nailed down the NAICS code, but is the rest of your tax strategy optimized for a creator?
Finding the right code is just the first step in building a compliant and profitable business. At The Creator CPA, we specialize in helping influencers, YouTubers, and digital entrepreneurs move beyond the paperwork so they can focus on what they do best: creating.
From S-Corp elections to maximizing unique creator deductions, we’ve got your back. Stop stressing over the IRS and let a team that understands your industry handle the numbers.